The learndirect brand should be used when communicating to more than one target audience, or for more than one learndirect offer. Ufi staff and learning providers/centres are licensed to use the brand for purposes of promoting learndirect services. 

learndirect Careers Advice is for the promotion of the impartial advice and guidance service provided under contract from DfES.

learndirect Skills and Qualifications should be used when referring to the courses offering.  Learning providers and centres are licensed to use the brand for purposes of promoting the learndirect courses.

learndirect Business should be used when communications are aimed at employers. Only Licensed Business Agents and those centres authorised by Ufi can use this brand.

The Ufi corporate identity consists of the Ufi and learndirect logos. It should ONLY be used by Ufi staff for internal communication, and external communication to partners, suppliers and stakeholders.

If you require further help e-mail marketingenquiries@ufi.com or call Charlotte Wheat on 0114 2915130.